Shared Value

The Aché Generation is engaged in promoting good health

Seriousness and transparency to win partners, suppliers and the different stakeholders with whom we interact
Seriousness and transparency to win partners, suppliers and the different stakeholders with whom we interact

In 2015, we advanced awareness among people with educational campaigns on drug interchangeability, or the pharmacist-assisted replacement of medication with the same quality, efficacy and safety to achieve treatment success. Employees were informed of an animation we posted on the company’s website and a report from Integração Magazine approaching the topic so that the Aché Generation could also help by disseminating the issue among friends and family.

chatEducational campaigns for physicians and information for end consumers are a service to our stakeholders and a health initiative that promotes treatment compliance